About Us: Our Story

Good Trouble Fashion: Style With Purpose. Statements With Impact.

Good Trouble Fashion was born in Los Angeles in 2025—at a moment when the world felt loud, divided, and honestly… a little absurd. We channeled that outrage, exhaustion, and desire for something better into what we do best: creativity, humor, and bold self-expression.

Our name is inspired by the idea that speaking up, standing out, and challenging the status quo isn’t just allowed—it’s necessary. In a political climate overflowing with noise, we wanted to create clothing that cuts through it. Pieces that make you laugh, think, and feel seen. Clothing that lets people celebrate who they are—unapologetically and joyfully.

 

Inclusive by Design

From day one, Good Trouble Fashion has stood for inclusivity. Our collections are made for every body, every identity, every voice. We believe fashion should empower, not exclude—and that self-expression is a right, not a luxury.

Whether you’re here for the bold statements, the subtle rebellion, or the “did they really put that on a T-shirt?” humor, you’re in the right place.

 

Outrage Meets Optimism

We’re driven by the belief that a good laugh can live right next to righteous anger. That fashion can be fun and still say something powerful. That change doesn’t have to be boring—or beige.

Our designs are part protest, part punchline, and fully personal.

 

Giving Back: One Shirt. One Human. One City.

Our mission doesn’t stop at style. For every shirt purchased, we donate one to our unhoused neighbors across Los Angeles.

Because making good trouble means uplifting the people around us. It means showing up for the community we came from and making sure fashion fuels something bigger than trends.

 

Born in Los Angeles. Built for Everyone.

Good Trouble Fashion started as a small idea with a big heart—and it’s grown into a movement powered by people who care about expression, impact, and doing good (while looking great).

This is fashion with purpose. Humor with heart. Rebellion with a mission.

Welcome to the troublemakers’ club.

Let’s make Good Trouble together.

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